Sachin Uppal on How online games affect cognitive sense and relationships. The trend of online games, especially card games have evolved to be one of the most engaging forms of entertainment. The advancement of technology and the increasing usage of the Internet has made these games enter into the online world, thereby expanding their reach. […]
Here are the projections I did recently for Internet growth in India on mobile and desktop till 2020. If you are working on any product today, you know which platform to work on first.
Here are screenshots of Make My Trip landing page on desktop to download their app and use some code to get some discount. Here the copy and call to action placement should be simplified. Such small copy is very hard to read. And the CTA itself can be part of the button, no? On […]
When I saw the #Airtel4G ad on TV about the speed challenge, I already owned the Airtel’s 4G LTE SIM Card and I know that G is not for Gadbad but for Gratifying speed. I converted my Reliance connection to a Airtel 4G SIM card as well as upgraded the Airtel 3G SIM to 4G […]
If the hubbub on Twitter is any indication, then Google founders Larry Page and Sergey Brin have won the Internet with their announcement that Google will transition to a new holding company structure. The new company is called Alphabet. We should think of its as the Berkshire Hathaway for the Burning Man crowd — where […]
I have mispronounced atleast 5 of them 😛
18 Charts that explain Why Amazon has no profits? The real meaning of long term and opportunity explained.
Perfect Headline Formula Cloud Found this here: https://whichtestwon.com/slideshows/headlines-convert/ This is an outcome of hundreds of A/B tests run across millions of emails sent as part of these campaigns. Number + Adjective + Keyword + Promise + Rationale = A Winning Headline. Here’s an example of it in action that I came up with: 5 Point […]
I track the links that I share on Social media through many tools. I was reviewing how my youtube video shares are doing and this is what I saw: This screenshot shows the AIB Knockout Roast video shares in my bitly account showed a declining count of clicks. Like how a funnel would work. One […]
I attended the Social Media Week Mumbai last month. It was a five-day event where people who were interested in #Socialmedia gathered to learn and share knowledge. The expectations in general were to learn how to leverage social channels to achieve various business goals whether they are engagement related goals or someone’s ego related goals. Many […]